Getting Paid: eCommerce in 2015
Getting Paid: eCommerce in 2015

GEL Studios

6 Apr 2015

Getting Paid: eCommerce in 2015.

Clifford Stoll may be able to laugh it off now, but his 1995 Newsweek article, predicting that what he quaintly called "cyberbusiness" would never take off, has been a highly amusing re-read since its 20th anniversary recently. The idea of buying books over the internet seemed, to Stoll, risible. How would anyone ever come up with a secure way to pay for stuff online anyway?UK Online Sales PredictionsIt's…


Email marketing solutions
Email marketing solutions

GEL Studios

19 Mar 2014

Email marketing solutions.

Why does email marketing present such a benefit over other more traditional forms of marketing? Why does it drive better returns on investment and customer engagement metrics than other marketing techniques? Why would you invest the time and resources to develop an email marketing program at all? That's what this article is all about. Read on for more information. Have you ever taken a…


I am a small business - do I really need a website?
I am a small business - do I really need a website?

GEL Studios

13 Mar 2014

I am a small business - do I really need a website?.

Having a small business you may think that a website is not for you and that because of the small client base the cost and upkeep of a website may not be worth the hassle. The thing is with life nowadays is that many people are online. In 2013 36 million adults (73%) of the UK population logged on to the internet every day and using a mobile phone to access the internet more than doubled between 2010 and…


Why should you be blogging?
Why should you be blogging?

GEL Studios

6 Feb 2014

Why should you be blogging?.

Blogging is one of the most valuable tools that businesses have to engage with customers and ultimately make their lives easier. If you're not blogging, it's time to get started or get left behind. A blog is a simple, easy-to-use platform for connecting with and sharing timely and relevant information with customers. It's your direct communication channel to the outside world. Company blogs allow…


The benefits of responsive web design
The benefits of responsive web design

GEL Studios

28 Jan 2014

The benefits of responsive web design.

Lately you may have heard the phrase "responsive web design" and wondered what it means and what it can do for your business. This is our first article in a series, detailing some of the technologies that should be in place for a professional website in 2014. For more information please view our article titled Cheap Design = Bad Image Responsive web design, is a web design development technique,…


Web promotions, made easy!
Web promotions, made easy!

GEL Studios

9 Jan 2014

Web promotions, made easy!.

Promotions are an easy way to entice users to give you their contact information. If you run your promotions properly - by giving away relevant prizes that would be of interest to your buyer persona, you will capture a huge amount of targeted leads. GEL Studios is pleased to be able to offer a targeted Facebook campaign solution which will Generate new leads, Increase social media presence and,…


Cheap design = bad image

GEL Studios

8 Jan 2014

Cheap design = bad image.

Do you want the business image of 'cheap'? Most people don't want their business to have the reputation of cheap. Yet we constantly get approached by businesses that want a cheap website, or see adverts for websites that are built cheap and fast. The brain makes decisions in just a 20th of a second of viewing a webpage. - BBC The most common phrase we hear is, "I don't need anything fancy, just…


Why a bespoke website is better for your business
Why a bespoke website is better for your business

GEL Studios

30 Apr 2013

Why a bespoke website is better for your business.

With the sudden influx of advertisements on the television, telling us all about how 'cheap' and 'easy' it is to set up your own website, it became apparent to me how this could potentially be damaging to your business looking down the 'templated website' route. Read on to find out why a bespoke website could be better for your business' This article will also contain some lovely pictures of completely…