We were approached by a local start up company in the food and catering industry to create and develop a fun, quirky and engaging new brand that would eventually progress to a full vehicle wrap of their food van. We knew that the brand would really need to stand out, especially in such a competitive sector with the van travelling across the county, being seen by such a wide audience.
The logo we developed incorporated bright, eye catching colours and playful fonts. Once we had the first piece of the puzzle that was the logo, the vehicle wrap progressed quickly. We took inspiration from descriptive phrases related to food and created an engaging typography piece to form the base of the artwork combined with some fun hand drawn illustrations of fast food, we were left with the awesome designs below. This project also allowed us to collaborate with another great local company, Aura Signs to complete the finished vehicle vinyl wrap.
We can’t wait to see how C&M Street Food will develop out and about on the road.