At GEL Studios we feel that it's our duty to give back where we can, to worthwhile causes in and around our local community. Hearing about Threshold at a business networking event earlier in 2018, we immediately wanted to contribute our expertise towards this cause, to help in any way that we could.
We were only too pleased to donate a whole website to help Threshold realise their visions, which included in-depth planning, design, and development.
Homelessness has many stigmas surrounding it - and we wanted to use our experience as digital storytellers to debunk these myths, change perceptions, and create long term awareness to members of the community. During the 9-5 we pride ourselves on getting to know our customers' businesses inside and out, so the opportunity to attend the 2018 Big sleep out, seemed like a great way for us to do a similar exercise, and it most certainly was.
The night was tough - with members of team GEL feeling very much outside of the comfort, and climate zones, however the end result was a much deeper level of understanding, and further confirmed not only the importance about the task that we were to undertake, but also the need for it in Swindon and surrounding areas.
We feel the end result is clear - a website that not only sets the correct perception of Threshold and its goals, but it also serves as a valuable place for information for those in need, and those who wish to support. A bonus to Threshold is that our unique approach to websites ensures that maintaining is kept to a minimum - so that time and resource is spent on helping, not doing administration. We particularly spent time around the events and fundraising sections of the site, to reduce behind the scenes admin for the Threshold team.
"GEL Studios really helped us realise our vision, which included in-depth planning, creative design, and development. In engaging with the team, you'll discover they’re really motivated to understand your business and your specific needs. They were so committed to understanding our mission (like method actors) they even joined us at our annual fundraising Sleep Out event, which certainly affirmed for them a much deeper understanding of our needs. The result is superb! We love our new website. They provide high quality communication, web design, and fantastic training and development so we can now control our content. You can expect highly professional and efficient staff, they’ve always been so helpful. They're highly recommended! – 100 out of 10!"
Michael Keenan (Threshold Housing Link)