Our Commitment to Justice, Equity, Diversity, and Inclusion (J.E.D.I.)
At GEL Studios, we believe that creativity flourishes in an environment where everyone feels valued, respected, and empowered. Justice, Equity, Diversity, and Inclusion (J.E.D.I.) are not just ideals we aspire to; they are fundamental principles that guide our actions, shape our culture, and drive our mission to inspire change through creativity.
- Justice: We commit to actively dismantling systems and structures that create inequality, both within our organisation and in the broader community. We strive to replace them with practices that promote fairness and create opportunities for all individuals and groups to thrive together. This means taking action to address and rectify imbalances.
- Equity: We are dedicated to promoting impartiality and fairness in our procedures, processes, and the distribution of resources and opportunities. We recognise that achieving true equity requires understanding the root causes of disparities and providing tailored support to ensure everyone, particularly those from systematically excluded groups, has what they need to succeed and grow.
- Diversity: We embrace and celebrate the rich tapestry of human differences, including but not limited to race, ethnicity, gender, sexual orientation, age, ability, socio-economic status, national origin, language, and religious affiliation. We believe that a variety of perspectives, backgrounds, and experiences enriches our creative output and strengthens our team.
- Inclusion: We are committed to fostering a welcoming and supportive culture where every individual feels they belong, their voice is heard, and they can participate fully and authentically. This means actively working to ensure that our environment is inviting to all and that diverse individuals are integral to our decision-making processes and development opportunities.
J.E.D.I. in Action at GEL Studios:
Our J.E.D.I. principles are woven into the fabric of our B Corp ethos and influence every aspect of our work:
- Our Creative Work: We strive to create work that is accessible, representative, and respectful of diverse audiences. We aim to use our creative skills to challenge stereotypes, promote understanding, and contribute to positive social narratives.
- Our Team and Culture: We are dedicated to building and nurturing an inclusive workplace where all team members feel safe, supported, and empowered to bring their whole selves to work. This includes fostering an environment of open dialogue, continuous learning, and mutual respect. We are committed to fair hiring practices and providing equitable opportunities for professional development and advancement.
- Our Community Engagement: We extend our J.E.D.I. commitment to our interactions with clients, partners, and the wider community. We seek to collaborate with organisations that share our values and to use our resources to support initiatives that advance justice, equity, diversity, and inclusion.
- Our Continuous Journey: We acknowledge that the work of J.E.D.I. is ongoing. We are committed to listening, learning, and evolving our practices to ensure GEL Studios is a place where everyone can succeed and contribute to a more inclusive, equitable, and regenerative world. We will hold ourselves accountable for our impact and continually strive to improve.
At GEL Studios, we believe that by embedding J.E.D.I. principles into our core, we not only become a better business but also contribute to a more just and creative world for all.
