CP Jefferies.

Overview.

CP Jefferies is a long-standing plumbing, heating, electrical and renewable energy specialist serving the Cotswolds. After steady growth in 2024, they wanted to significantly increase high-value enquiries and drive more confirmed work through their website in 2025.

Alongside this, they needed support in creating premium printed materials - including a catalogue and brochures that showcased their exceptional portfolio and craftsmanship.

brochure design
seo
brochure design

The challenge.

CP Jefferies is already well-established locally, but its digital presence didn’t fully reflect the scale or quality of its services.

They needed to enhance organic visibility, improve content relevance, and ensure that their website effectively converted visitors into enquiries, all while maintaining their premium brand positioning.

 

The solution.

We built a focused digital growth plan spanning SEO, content and design, underpinned by consistent brand messaging:

SEO Optimisation: addressed technical and structural improvements to enhance search visibility and user experience.

Content Creation: developed high-performing blog content, captured picture-perfect photography and made service page enhancements that attracted and engaged high-intent visitors.

Email Newsletters: introduced regular updates to keep customers informed and nurture ongoing relationships.

Print Design: designed and produced a suite of printed brochures and catalogues to elevate brand perception and support sales conversations.

The results.

Our 11-month strategy delivered remarkable results.

13X

Return on Investment. 

41%

increase in website traffic.

9%

increase in confirmed work.

£37,048

average monthly revenue increase.

£333,433

additional revenue generated.

This success reflects the power of consistent SEO, high-quality content, and brand-aligned design working together. By combining digital optimisation with strategic brand storytelling, we have transformed CP Jefferies' online performance - achieving record-breaking growth in under a year!

 

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Send us a message.

We kindly request that our contact form is not used for unsolicited sales emails.

hello@gelstudios.co.uk

01793 677150

Unit 2, 3 Lancaster Place,
South Marston Park, Swindon, SN3 4UQ