The challenge.
After building a strong marketing foundation, TECC were ready to push beyond incremental gains. They wanted to elevate performance, attract a higher volume of local clients, and do it without sacrificing cost efficiency. The task wasn’t just to generate more leads - it was to create sustainable momentum. That meant refining their approach, sharpening audience targeting, and developing a presence that positioned them as a trusted authority in a highly competitive market.
Our team developed a tailored 12-month strategy built around three key pillars:
Google Ads: we refined targeting to prioritise high-intent, local audiences, resulting in stronger leads and reduced CPC.
SEO Optimisation: content optimisation projects boosted rankings, improved page speed and strengthened domain authority.
Email Marketing: a new content plan was introduced, sharing insights and service reminders to maintain regular engagement.
